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AGGREGATED External reporting by The Guardian — World. This page summarizes the publisher's feed entry; the full article is on www.theguardian.com.

M&S takes on John Lewis in Christmas ad battle with topless ‘shredded Santa’

THE GUARDIAN — WORLD · Chloe Mac Donnell ·

Image accompanying: M&S takes on John Lewis in Christmas ad battle with topless ‘shredded Santa’
Image: The Guardian — World

James Norton and Lucy Punch star as a youthful Mr and Mrs Claus in lively ad about shared moments as well as shopping For years the “Christmas advert moment” has belonged to one brand. John Lewis’s syrupy commercials featuring piano ballads and tearjerker storylines have given the 160-year-old department store a cultural head start in the dash for festive profits. This year, however, there’s one…

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